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The Latest

Vintage Kentucky Postcard
January 23, 2012 :: 3:21 pm
Make your message home stand out with this reproduction vintage Kentucky postcard.

Nesting Dolls by Bernhardt
January 18, 2012 :: 5:41 pm
We brought a little Louisville flair to these traditional Russian nesting dolls. A WHY Louisville original design by Bernhardt. Printed in ladies sizes on American Apparel track tees.

502 Ladies (Now in black!)
January 18, 2012 :: 5:37 pm
Represent your favorite area code with a shirt made famous by Oscar Award Winner Adrien Brody. It’s a long story… A WHY Louisville original design. Printed on soft tri-blend ladies tee.

Cardinal Ladies (Now in heather grey!)
January 18, 2012 :: 5:34 pm
What happens when you combine the Kentucky state bird with Kathleen Lolley’s artistic talent? This beautiful tri-blend ladies tee, of course. A WHY Louisville exclusive design.

Solid State T-shirt by AJB&MTK
November 29, 2011 :: 4:37 pm
A solid design by AJB & MTK. Printed on 100% pre-shrunk cotton T-shirts. Unisex sizes.

Fleur-de-Lis Belt Buckle
November 29, 2011 :: 4:24 pm
This high-quality, stainless steel Fleur-de-Lis belt buckle is handmade right here in Louisville by Core Design. A classy gift for classy folk.

Germantown Print by Madpixel
November 29, 2011 :: 4:22 pm
Fans of Madpixel’s Highlands Print will be excited to see Germantown get the Madpixel treatment. Prints measure 18″ by 24″. Signed, numbered, and hand-printed by the artist.

“Nuts About Louisville” Kids’ Tee
November 8, 2011 :: 6:11 pm
They’re cute. They’re tiny. They’re nuts about Louisville! Designed by Bernhardt. Available in kids’ sizes 2 through 12. Printed on American Apparel.

T-rex Unisex Shirt
October 7, 2011 :: 1:42 pm
By popular demand, our T-rex Kids Tee is now available in unisex sizes! The king of the dinosaurs on a soft tri-blend American Apparel unisex tee.

Owl Wallpaper V-neck
October 7, 2011 :: 1:29 pm
Can’t get enough owls? Just want ‘em to cover you all over? This Owl Wallpaper V-neck is for you. Designed by Bernhardt and printed on tri-blend American Apparel V-neck track tees.